Tuesday, 29 September 2009

Apple to open the iPhone revolution to Orange & Vodafone [Updated]

So, it seems O2's exclusivity with the iPhone is due to end. Rumours surrounding the end of O2's exclusivity have been running constantly over the past 12 months and it has at last been confirmed by not only Orange but Vodafone too. Both networks announced they will be selling the revolutionary device in the build up to Christmas.

As the upcoming merging of Orange and T-Mobile draws nearer, in addition to the other new iPhone provider Vodafone, sales of the iPhone will surely rocket as Brand Republic predicts this will make the iPhone open to three quarters of the UK mobile phone market.

This competition will, hopefully (from an iPhone owners' opinion), create a price war, or at least add a bit of price competitiveness.

One can see why Apple are now opening up the iPhone to more networks as their biggest income from now will surely come from the App Store and iTunes.

Now the iPhone will become widely available, however, will this affect the iPhone's biggest competitor; the Blackberry? Blackberry seem to have dominated in recent years in any network other than O2, yet this may strike some healthy competition over the Christmas period.